9/04/2014

Lifetime partnerships are not that different from business partnerships!

The reason why most people don't start their own business is because of fear.  It's the same fear that keeps them from being honest about what they want in a relationship, they're afraid of being alone, but twice as fearful of picking the wrong partner.

Or they  fear  traveling outside their hood,  city, or  country. That sort of fear makes the world a very small place where everyone looks like them, talks like them, eats what they  eat, and thinks the way they do. How boring. It also explains why prejudice, is strong in many communities!
Whatever your fears, the objective should be to overcome them otherwise you'll keep punching that 9-5 clock until you die and what could be scarier than that? And settling in a relationship that is not very satisfying, is too demeaning...besides it won't last anyway. As for traveling.... If you can't afford to travel your body then pick up a book and travel your mind. The library is free! Even amazon.com will have an occasional free e-books that are free of delivery cost delivered electronically  to your Kindle, Ipad or andriod smart devices.  
Nothing is scarier than a closed mind; closed to new perspectives, new people, new places, new food, and new ideas. I refuse to be stuck in a box because my skin color, my age, or others expectations. And you should feel the same way too. Courageous people are challenged by their fears, whereas cowards are crippled by them. Which one are you?  
We will see greener pastures if we tackle the challenges together! 
An important element in many entrepreneurial success stories is the business partnership.  However, building partnerships that last involve a great deal of work. Partnerships are like a marriage which means that issues like ego, money, and stress, plus the added factor of having to manage others, can wreak havoc on the relationship.
What is the one thing you should look for in a potential partnership to ensure it will be mutually beneficial and effective?” Here’s what  experts  had to say:
1. Honesty and Commitment
A business partnership is like a marriage. You need to be on the same page at all times. Communication is key—but the commitment to the product is even more important. Do you have the same visions? Talk about it – do you find yourself avoiding certain topics because you think they may have a different idea? Then that’s the one you should bring up first. 

 Ask any long term couple what they value most.... they will tell you that  Honesty and commitment is at the top of their list. 

 2. Transparency
It’s important to be transparent and open from day one, so that nobody is surprised to discover anything. Secrecy will lead to tension, which can doom an otherwise good partnership. 
So  you have secret that you are keeping for your partner. How well is this working for you? If you are  having to make sure you don't let something slip. Stressful isn't it? 

3. Complementary Skill Sets
It isn't beneficial or practical to form a partnership with somebody who shares the same skill sets and core competencies as you do. If both are fantastic at sales but not at running a company, then you either hire the needed talent, or face reality that the partnership was great in theory but not in reality. 
OK this falls in that category of complementing each other  in many ways. he does his  things well and she does that other thing well. in all case  both are important set of items needed to succeed. 



4. Strong Mutual Benefit
Our whole business is partnerships. Before approaching any partner make sure there is significant mutual benefit, otherwise you’re wasting everyone’s time. Partnerships take time and I've found the ones that make the most sense usually take the least time and bring the best results. Similarly those that I've been unsure of or not excited about either don’t pan out or have minimal success. 
If more couples would approach their relationships with these things in mind of having strong Mutual benefit (this the 21st century, why are we still doing things like we live in the dark ages?

5. Communication
Even the best intentions need to be vocalized when more than one person is involved in decision making. Stepping on toes is way too easy, especially in business. Communicating in real time has never been easier, there’s no reason not to!
I wrote a blog post about this already. click to read it 
6. Equal Terms
Just because you can negotiate superior terms doesn't mean that you should tilt things too much in your favor. I have negotiated terms that were too favorable for us and not favorable enough for the other side, which in turn lead to less interest and bitterness from the partner. Make sure that you negotiate terms that both sides can live with long term or it will bite you in unexpected ways later. 
I read a book about and co-written by  Reginald Lewis, the first black billionaire in the USA, and how he built his empire and when he died, his widow  ran it, the company didn't skip a beat. so they both were equally able to run the company. to bad that he had to die for her to prove herself, but I'm sure their kids are proud of both parents.   



7. Clear Goals
It is crucial in any business partnership for each party to be completely clear on their goals and what they hope to get out of the collaboration. In my experience, partnerships where this is not the case often run into trouble down the road. 
"Ask not what the goals are that will benefit me, instead Ask what are the goals that will benefit both of US. "

8. Skill Set Diversification

Good business partners work well together because they have different skill sets and passions. If you both are good at the same things and like handling the same parts of the business then your company doesn't need both of you! Find someone who complements your skill set and you’ll have a lot less drama because you won’t step on each other’s toes. it's like Good sex which begins with chemistry, that natural attraction and causes passionate desire to want to devour your partner. 
The different between good sex and great sex is not acrobatics in the bedroom, it's about being unselfish. You should always be concerned about your partner's satisfaction first. It's the best kind of competition. And while all this physical activity is taking place there must be a deep connection during sex, not just sweating and jumping up and down. Some people see this kind of bound as almost spiritual. If you've been there you know what I'm taking about...if not, you probably have the wrong partner. So, keep searching, it's a worthwhile goal to reach this level of sexual expression.
Last but not least, great sex is solidified with what I call, yin and yang "The morning after experience". Are you comfortable in her presence or are you in a rush to get away or get rid of her? If you want to chill, have breakfast, then get back in bed, you've had great sex! 
9. Company Culture Alignment
You have to make sure they share your vision and align with your company’s culture. 
Here is where I step off of this ride. Cultural alignment is not the best reason to join someone in a personal venture or even marriage.. it may make you more comfortable but, at a given point the cultural connection can remind you of all the things that is  stagnant,  more of the same becomes dull and very uninteresting. 
break the strings of the long term bondage of too much of the same old thing. 
10. Shared Vision

It’s not about friendship; it’s about leveraging each others strengths. In my opinion, the most important step in evaluating a partnership is ensuring there is a shared vision. Which direction are your headed? treat your partnership  like dancing You are facing each other but also keeping on eye on each  others blind side. Preventing  sneak attacks that can come up behind your partner.

11. Understanding Responsibilities
One of the keys to all partnerships is to lay out responsibilities, ownership and key metrics early and in writing, prior to the business getting off the ground. This allows everyone to then work as a team, be more focused and avoid distractions or disgruntlement later on once the business is growing.
Embrace the ideas of your partner, enhance them if you need to, but don't get into a tug of war of who should do what and who's problem it is to solve whatever. 



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